Catalog / tape MBG5

TAPE MBG53 DISCS108 SPOTS · 102 WATCHABLE

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Donated by Mary Beth Gannon, Five County Estate Sales (IL)

Disc 1 Disc 1 Disc 1

Disc 1 · Aug 1983 / Jan 1984

Donated by Mary Beth Gannon (Five County Estate Sales, Illinois); second disc of tape MBG5. The rest of A Bridge Too Far on WDIV TV 4 Detroit (NBC), August 14, 1983, with its last breaks (Reach, Midas, Gloria Vanderbilt, A-Team promo, Renault, Denny's, Taco Bell, WDIV news promo, Intellivision BurgerTime), then, after a recording change, WKBD TV 50 Detroit's Sunday Afternoon Movie, Battle of the Bulge, in January 1984 with five breaks (Pizza Hut, Fame promo, McDonald's, U.S. News, Sears Portrait Studio, Jordache, Quaker, Easy Stitch).

Watch disc 1 in full at the Internet Archive

Program log

• 0:00:00 NBC: A Bridge Too Far (continued from MBG5A)
• 0:11:27 Breaks 8-10 (Reach, Midas, Taco Bell, WDIV news promo, Sunlight, Preparation H)
• 0:53:32 A Bridge Too Far ends; break over the credits (Chevrolet S10 Blazer, Intellivision BurgerTime)
• 0:54:49 WKBD TV 50 Detroit: Sunday Afternoon Movie, Battle of the Bulge (January 1984)
• 1:09:36 Breaks (Pizza Hut, Waterbed Gallery, Reynolds windows, Bully)
• 1:23:46 Break (Fame promo, McDonald's, U.S. News & World Report)
• 1:39:52 Break (Sears Portrait Studio, Van de Kamp's, Blue Cross, Jordache, Quaker)
• 1:55:42 Break (Greek Tycoon promo, Ajax, Workbench, Easy Stitch), continues on MBG5C

The breaks, in airing order

Break 1

Time	Spot	Len
0:11:27	▶ Reach Toothbrush - Angled Like a Dental Instrument - Vintage 1983 TV Commercial Johnson & Johnson's Reach toothbrush is pitched as cleaning better than the other leading brushes, with an angled head to reach back teeth and concentrated bristles, backed by clinical tests. Reach	:30
0:11:57	▶ Midas Brakes - 'Trust the Midas Touch' - Vintage 1983 TV Commercial A customer explains why he takes care of his brakes at Midas, where the wheel is pulled for a proper inspection and anything needed gets done right, closing with 'Trust the Midas Touch.' Midas	:30
0:12:26	▶ Gloria Vanderbilt Black Denim Jeans - 'It's a Shame to Call Them Jeans' - Vintage 1983 TV Commercial Gloria Vanderbilt black denim jeans promise the famous fit, tailoring and details, with all the mystery and magic of black. 'It's a shame to call them jeans.' Vanderbilt	:30
0:12:57	▶ Hunt's All Natural Barbecue Sauce - So Thick the Brush Doesn't Sink - Vintage 1983 TV Commercial A spokesman introduces Hunt's new all natural barbecue sauce, thick enough that a brush will not sink in it and full of chunks of real vegetables. Hunts	:30
0:13:26	▶ NBC 'The A-Team' Promo - Tuesday Nights, 'What Cool Really Is' (1983) NBC promotes The A-Team on Tuesday nights, with a narrator who used to think the Fonz was cool but now prefers programming like the A-Team. NBC	:20

Break 2

Time	Spot	Len
0:24:34	▶ Renault Alliance - European Technology Built in America, 10.9% Financing - 1983 TV Commercial Renault Alliance is presented as bringing the price of European technology down to earth, with room to seat five comfortably. The spot pitches 10.9% financing now available. Renault	:30
0:25:04	▶ Denny's - Stir-Fried Chicken & Beef Dinners for $2.99 - Vintage 1983 TV Commercial Denny's introduces stir-fried chicken and stir-fried beef dinners with fresh vegetables, roasted peanuts and teriyaki sauce, served with rice and garlic toast, each just $2.99 this month. Dennys	:30
0:25:34	▶ Calgon Moisturizing Foam Bath - 'One More Minute' - Vintage 1983 TV Commercial A woman who has been soaking in the tub asks for one more minute in the new Calgon Moisturizing Foam Bath, a creamy, long-lasting foam that softens skin and soothes the senses. Calgon	:29
0:26:04	▶ Dentyne - New Longer-Lasting Flavor 'Till the Cows Come Home' - Vintage 1983 TV Commercial Dentyne is improved with a longer-lasting flavor, and the spot asks how long it will last, with answers ranging from 'till the cows come home' to three million miles. Dentyne	:30
0:26:36	NBC "Sunday Night at the Movies returns following these messages" card — ID / bumper, not uploaded	:07
0:26:48	▶ WDIV Channel 4 'The Enemy Below' Promo - Sunday Night Movie at 11:45 (1983) WDIV promotes the Sunday Night Movie: Robert Mitchum is the battleship commander and Kurt Jurgens the submarine captain in The Enemy Below, Sunday at 11:45 on Channel 4. WDIV	:11
0:26:59	▶ Taco Bell Burrito Supreme - Get a Taco for 19 Cents - Vintage 1983 TV Commercial Taco Bell's Burrito Supreme comes packed with seasoned ground beef and real cheddar cheese. Buy one with a medium drink and add a regular taco for only 19 cents. Taco Bell	:30
0:27:29	▶ Mountain Dew - 'Dew It to It' - Vintage 1983 TV Commercial Mountain Dew's 'Dew it to it' spot for the lemon-lime soft drink. Mountain Dew	:30
0:27:59	▶ WDIV News 4 Update Promo - Mondale in Detroit, Special Olympics (1983) A WDIV News 4 update: presidential candidate Walter Mondale is speaking in Detroit at the Delta Sigma Theta convention, plus the Ahmadiyya convention and the Special Olympics, with more after the movie. WDIV	:38
0:28:37	Sports Final Edition w/ Don Shane 11:30 WDIV promo card — ID / bumper, not uploaded	:05
0:28:42	NBC Sunday Night at the Movies bumper; movie resumes ~1726.9 after fade-in — ID / bumper, not uploaded	:03

Break 3

Time	Spot	Len
0:38:41	▶ Sunlight Dishwashing Liquid - The Juice of One Whole Lemon - Vintage 1983 TV Commercial New formula Sunlight dishwashing liquid has the juice of one whole lemon, with more cleaning power and more suds to cut grease and baked-on food. Sunlight	:29
0:39:10	▶ Mennen Speed Stick - Man-Size Protection, Goes On Dry - Vintage 1983 TV Commercial Two men trade a gym-locker banter over a Speed Stick antiperspirant, tough on wetness and odor, going on dry so you can get dressed right away. Mennen	:30
0:39:40	▶ Preparation H - Temporary Relief From Pain and Itch - Vintage 1983 TV Commercial A woman explains why she insists on Preparation H for the swelling, pain and itching of hemorrhoids, which gives temporary relief and helps shrink swelling of inflamed tissue. Preparation H	:30
0:40:10	▶ Stayfree Super Maxi Thins - New, Extra Protection Without the Bulk - Vintage 1983 TV Commercial Two sisters compare regular Maxi Thins with the new Stayfree Super Maxi Thins, which replace bulk with a special material that works just as well. Stayfree	:30
0:40:40	repeat of MBG5A 48:22 We Got It Made promo; NBC promo We Got It Made, premieres Sept 8 :20; not in library — repeat, not uploaded	:20

Break 4

Time	Spot	Len
0:53:32	▶ Chevy S10 Blazer 4x4 - 'Top Chevy Trucks' - Insta-Trac - Vintage 1983 TV Commercial Chevy's S10 Blazer 4x4 was named 4x4 of the year and is said to lead the imports and Bronco, with Insta-Trac letting you shift into four wheel drive high and back at any speed. Chevrolet	:30
0:54:02	▶ Intellivision BurgerTime - Be the Chef, Dodge the Food - Vintage 1983 TV Commercial Intellivision's BurgerTime home video game puts you in the chef's apron building hamburgers, with one problem: the food is trying to make a hamburger out of you. Intellivision	:30
0:54:39	voice-over promo over resumed credit crawl: tomorrow night Little House special + Pump Boys and Dinettes hour (approx times from ASR, no video spot) — ID / bumper, not uploaded	:10

Break 5

Time	Spot	Len
1:09:35	WKBD Sunday Afternoon Movie "Battle of the Bulge" bumper — ID / bumper, not uploaded	:04
1:09:39	▶ Pizza Hut Personal Pan Pizza - Ready in Five Minutes - Vintage 1984 TV Commercial Pizza Hut's Personal Pan Pizza is pitched as a fast lunch for one, ready in just five minutes, guaranteed. Pizza Hut	:30
1:10:09	▶ Waterbed Gallery - Two-Day Sale, Michigan - Vintage 1984 TV Commercial Waterbed Gallery advertises a two-day sale, Sunday and Monday, with a finished bookcase for $255, an upholstered waterbed for $235 and 5 to 45% off many accessories and waveless mattresses. Waterbed Gallery	:29
1:10:40	▶ Michigan Coffee Service - 500 Cups of Free Coffee, No Obligation - Vintage 1984 TV Commercial Michigan Coffee Service offers your office the free use of a commercial bun brewer and 500 cups of Maxwell House coffee with no obligation, then delivery for pennies a cup. Michigan Coffee Service	:30
1:11:10	▶ Reynolds Energy Guard Replacement Windows - Advanced Window, 1-800-482-3362 - 1984 TV Commercial Advanced Window offers the Reynolds Energy Guard replacement window, combining the strength of aluminum with the beauty and warmth of vinyl. Call 1-800-482-3362. Advanced Window	:59
1:12:09	Bully toilet bowl cleaner :10 spot (9.5 s visible + fade); not in library — ID / bumper, not uploaded	:10
1:12:20	WKBD Battle of the Bulge bumper — ID / bumper, not uploaded	:03

Break 6

Time	Spot	Len
1:23:42	WKBD Battle of the Bulge bumper — ID / bumper, not uploaded	:04
1:23:46	▶ WKBD TV 50 'Fame' Promo - Tonight at 7 (1984) WKBD TV 50 promotes the series Fame, tonight at 7. WKBD	:29
1:24:16	▶ McDonald's Quarter Pounder and Fries - America's Meat and Potatoes - Vintage 1984 TV Commercial McDonald's pitches the Quarter Pounder with cheese and large fries as an all-American meal for only $1.95. McDonalds	:30
1:24:46	▶ U.S. News & World Report - Free Digital Timepiece Subscription Offer - Vintage 1984 TV Commercial U.S. News & World Report is pitched as bringing the confusing details of daily events into focus, with a subscription offer and a free digital timepiece. Call 1-800-445-4500. US News & World Report	:120
1:26:46	WKBD Battle of the Bulge bumper — ID / bumper, not uploaded	:03

Break 7

Time	Spot	Len
1:39:52	WKBD Battle of the Bulge bumper — ID / bumper, not uploaded	:04
1:39:56	▶ Sears Portrait Studio - Baby Portrait Package for $10.95 - Vintage 1984 TV Commercial Sears Portrait Studio offers a package of two 8x10s, two 5x7s and ten wallet-size color portraits for only $10.95, including a $0.95 deposit, this Saturday only. Sears	:30
1:40:26	▶ Van de Kamp's Frozen Fish - 'Fresher Than Fresh' - Vintage 1984 TV Commercial Van de Kamp's new Today's Catch fillets are frozen at sea moments after they are caught, so they may taste even fresher than so-called fresh fish. Van de Kamps	:30
1:40:56	▶ Blue Cross and Blue Shield of Michigan - Choose Your Own Doctor and Hospital - 1984 TV Commercial A group's decision-makers weigh benefits against cost and like dealing with a Michigan company that keeps dollars at home and lets people choose their own doctor and hospital. Blue Cross	:30
1:41:26	▶ Jordache Color Stripes Jeans - Diner Scene - Vintage 1984 TV Commercial Jordache Color Stripes jeans in a diner setting, summed up with one word: 'Delicious.' Jordache	:30
1:41:56	▶ Quaker Oats - One of Nature's Most Perfect Foods - Vintage 1984 TV Commercial Quaker Oats is described as one of nature's most perfect foods: nothing added, high in fiber, low in sodium, no cholesterol, and about five cents a serving. Quaker	:29
1:42:26	Life Savers Breath Savers :10 spot (9.2 s visible + fade); not in library — ID / bumper, not uploaded	:09
1:42:36	WKBD Battle of the Bulge bumper — ID / bumper, not uploaded	:03

Break 8

Time	Spot	Len
1:55:36	WKBD Battle of the Bulge bumper — ID / bumper, not uploaded	:06
1:55:42	▶ WKBD TV 50 'The Greek Tycoon' Promo - Monday Night (1984) WKBD TV 50 promotes the movie The Greek Tycoon, airing Monday night, following the Sunday Afternoon Movie. WKBD	:29
1:56:12	▶ Ajax All-Purpose Cleaner - 'The Shine Shines Through' - Vintage 1984 TV Commercial Ajax All-Purpose Cleaner saves time because you don't have to rinse, cleaning floors until the shine shines through and drying without a dull film. Ajax	:29
1:56:42	▶ Winter Sale - Low Prices, No Payments Till Spring, Phone TY 8-7100 - Vintage 1984 TV Commercial A local Michigan retailer says it must keep its crews busy through the winter slowdown, offering low winter prices with no payments till spring. Call TY 8-7100. Local Michigan Sale	:29
1:57:12	▶ Workbench Furniture - Once-a-Year Store-Wide Sale, 10% to 40% Off - Vintage 1984 TV Commercial Workbench's once-a-year store-wide sale puts almost everything in the store at 10% to 40% off, including bookcases, storage systems, desks, tables and bedrooms, at Ann Arbor, Southfield and Birmingham. Workbench	:30
1:57:42	"We will return to the Battle of the Bulge" slide card (Fonda, Andrews) — ID / bumper, not uploaded	:07
1:57:49	▶ Easy Stitch Sewing Machine - Lightweight, Portable, Easy to Operate - Vintage 1984 TV Commercial A direct-response pitch for the Easy Stitch sewing machine, said to be lightweight, portable and easy to operate while handling most jobs from simple alterations to making clothes. Easy Stitch	:120
1:59:50	WKBD Battle of the Bulge bumper; movie resumes 7194.32 and capture ends 7207.70 mid-film — ID / bumper, not uploaded	:04

Disc 1 · Aug 14 1983

Donated by Mary Beth Gannon (Five County Estate Sales, Illinois); first disc of tape MBG5. WDIV TV 4 Detroit (NBC), Sunday, August 14, 1983: NBC Sunday Night at the Movies, A Bridge Too Far, with seven breaks intact: Sprite, Kraft, Hanes, Chevette, McDonald's McNuggets, Sure, Chrysler, Ford Thunderbird, Pepsi Free, Bell System, Panadol, Levi's, Snickers, Molson Canadian, Mercury Topaz, Red Lobster, KFC and Easy Money, plus NBC fall promos (We Got It Made, Manimal, Emmy nominations) and two sponsored NBC News Digest capsules.

Watch disc 1 in full at the Internet Archive

Program log

• 0:00:00 NBC: A Bridge Too Far trailer; Sunday Night at the Movies, A Bridge Too Far
• 0:14:15 Break 1 (Sprite, Kraft, Hanes, Chevette)
• 0:30:25 Break 2 (Parkay, McNuggets, Prell, Sure, NBC promo, Chrysler)
• 0:46:22 Break 3 (Thunderbird, Pepsi Free, Bell System, We Got It Made promo)
• 1:00:38 Break 4 (Panadol, Levi's, Right Guard, Snickers, NBC News Digest)
• 1:19:06 Break 5 (Mercury Topaz, Ortega, Brim, Kool-Aid, For Love and Honor promo)
• 1:36:07 Break 6 (Glad, Red Lobster, JCPenney, Colgate, Manimal promo)
• 1:52:09 Break 7 (KFC, Easy Money, Arid, Ford, NBC News Digest), continues on MBG5B

The breaks, in airing order

Break 1

Time	Spot	Len
0:00:00	▶ A Bridge Too Far NBC Sunday Night at the Movies Promo (1983) NBC promo for the war film A Bridge Too Far, billed with James Caan and Gene Hackman as a cast of international superstars. The copy ends on 'An enemy too strong, a river too wide, a bridge too far.' Movie Trailers	:21

Break 2

Time	Spot	Len
0:14:15	▶ Sprite - Sugar-Free Sprite, Caffeine Free with Great Lime Taste - Vintage 1983 TV Commercial Sugar-free Sprite has no caffeine, plus something no other sugar-free soft drink has: great lime taste. Sprite	:30
0:14:45	▶ Kraft Real Mayonnaise - 'Nothing Tastes Creamier' - Blanche and Molly - Vintage 1983 TV Commercial Blanche calls on a neighbor who has run out of mayonnaise and learns she has switched to Kraft Real Mayonnaise. Kraft looks creamier, is specially blended over 3,000 times, and 'nothing tastes creamier'. Kraft	:30
0:15:15	▶ Hanes Pantyhose - 'Gentlemen Prefer Hanes' Jingle - Vintage 1983 TV Commercial A jingle spot for Hanes pantyhose built around the line 'Gentlemen prefer Hanes' and a woman's-world theme, promising smooth, silky legs. Hanes	:30
0:15:45	▶ Chevy Chevette - 10.9% Financing or $300 Cash Back - Vintage 1983 TV Commercial Chevrolet pitches the Chevette as tough, easy-to-own transportation whose price held the line while Ford's Escort went up, over $600 less than an Escort L two-door. Buyers choose 10.9% financing or $300 cash back. Chevrolet	:30

Break 3

Time	Spot	Len
0:30:25	▶ Parkay Margarine - 'He Is Parquet' - Kraft - Vintage 1983 TV Commercial Two people puzzle over a stranger who might be called 'Parquet', and the answer is that he's butter. Parkay margarine from Kraft: smooth, creamy, 'the flavor says butter'. Parkay	:30
0:30:55	▶ McDonald's - Chicken McNuggets Now in 9 and 20 Piece Sizes - Vintage 1983 TV Commercial McNugget mania grows as McDonald's adds a big nine and an even bigger 20 McNugget size, alongside the hot mustard, sweet and sour, honey and barbecue sauces. McDonalds	:30
0:31:25	▶ Prell Shampoo - 'Prell Puts the Ooh in Shampoo' - Vintage 1983 TV Commercial Prell's rich formula has special silkeners you can feel while you shampoo, leaving hair thick and terrific. 'Prell puts the ooh in shampoo', with a formula for dry hair too. Prell	:30
0:31:56	▶ Sure Antiperspirant - 'Raise Your Hand If You're Sure' - Vintage 1983 TV Commercial 'Raise your hand if you're sure.' Sure gives enough protection to feel dry all day, with that secure, confident feeling. Sure	:30
0:32:27	▶ NBC Fall Promo - Sunday Night at the Movies Card (1983) NBC fall promotion that features the NBC Sunday Night at the Movies card with a cast of punk and business-suit characters set to a repeating 'confident' chant. NBC	:27
0:32:55	▶ Milk - 'The Fresher Refresher' - Vintage 1983 TV Commercial A milk industry spot says nothing keeps you going like the nourishment of milk, 'the fresher refresher', and urges you to put a cold, delicious glass to work for you. Milk	:30
0:33:25	▶ Chrysler Corporation - Car Payment Guarantee - Vintage 1983 TV Commercial Chrysler announces what it calls the most revolutionary guarantee ever offered by an American car company: if you lose your job within a year of buying a new Chrysler-made car or truck, Chrysler takes over your payments up to $300 a month for a year. Chrysler	:29
0:33:56	WDIV Weekdays promo: The Jeffersons 5pm (Go 4 it) — ID / bumper, not uploaded	:04
0:34:00	NBC Sunday Night at the Movies bumper (A Bridge Too Far continues) — ID / bumper, not uploaded	:06

Break 4

Time	Spot	Len
0:46:22	▶ Ford Thunderbird - 'The Way It Looks Improves the Way It Drives' - Vintage 1983 TV Commercial Ford explains how the Thunderbird's shape helps the driver feel the road, quiets the air around doors and mirrors, and presses the tires to the pavement. 'Have you driven a Ford lately?' Ford	:30
0:46:52	▶ Pepsi Free and Diet Pepsi Free - 'We Are Pepsi Free' - Vintage 1983 TV Commercial 'America, you're gonna love the great cola taste of regular Pepsi Free,' and delicious Diet Pepsi Free, 'there's no diet cola like it.' Pepsi	:30
0:47:22	▶ Bell System - 'Reach Out and Touch Someone' - Tommy and His Dad - Vintage 1983 TV Commercial A mother urges her grown son Tommy to call his father, and the son makes the call. Bell System: 'Reach out and touch someone.' ATT	:30
0:47:52	▶ Quaker Chewy Granola Bars - 'The Unexpected Granola Bar' - Vintage 1983 TV Commercial Quaker chewy granola bars are pitched as unexpectedly moist, not crumbling and unexpectedly chewy, including one with chocolate chips. Quaker	:29
0:48:22	▶ NBC 'We Got It Made' Promo - Premieres September 8 (1983) NBC promo for the sitcom We Got It Made, in which two roommates argue over whether they need a maid. Premieres September 8th. NBC	:20

Break 5

Time	Spot	Len
1:00:38	▶ Panadol Pain Reliever - Julie's Wedding Headache - Vintage 1983 TV Commercial A mother's wedding-day headache is eased when her son home from Europe gives her Panadol. It is a thousand milligrams strong, won't upset her stomach, and is now made in America: 'world-proven Panadol'. Panadol	:29
1:01:08	▶ Levi's Corduroys - Colour Roll Call - Vintage 1983 TV Commercial Levi's corduroys in a roll call of colors, beige, green, blue, tan, white, gray and brown, with train and moon imagery. Levis	:26
1:01:36	Levi's Official Outfitter billboard — ID / bumper, not uploaded	:02
1:01:38	Right Guard Stick - Gillette's New Improved Formula with Athletes - Vintage 1983 TV Commercial Gillette announces the new improved Right Guard Stick, potent enough to destroy odor-causing bacteria for up to 24 hours, shown with athletes under pressure. Right Guard not on YouTube yet	:30
1:02:08	▶ Snickers - College Student Grabs One on the Way to Class - Vintage 1983 TV Commercial A college student whose stomach growls in class says he'd grab a Snickers and eat it on the way to class, followed by a chorus of 'Snickers'. Snickers	:29
1:02:40	▶ NBC '33 Primetime Emmy Nominations' Promo - Picked NBC (1983) NBC touts its Emmy haul: 33 primetime Emmy nominations this year, because the people who give out the nominations 'picked NBC'. NBC	:27
1:03:08	▶ NBC News Digest - Sponsored by Vlasic Pickles (1983) An NBC News Digest capsule sponsored by Vlasic Pickles. An NBC News anchor reports on Mexican President de la Madrid warning President Reagan about Central America and on the Pope's visit to Lourdes, with a Vlasic spot at the end. NBC	:59
1:04:08	▶ Bell Phones - Buy or Lease Your Home Phone - 1-800-227-5000 - Vintage 1983 TV Commercial The Bell phone you already have at home can now be owned: pay for it once and it's yours, or keep leasing with maintenance included. Call 1-800-227-5000. ATT	:30
1:04:38	▶ Molson Canadian - Catamaran Sailing - Vintage 1983 TV Commercial Molson Canadian beer spot set around catamaran sailing. Molson	:29
1:05:08	WDIV Sports Final Edition promo (Steve Kemp on Billy Martin) — ID / bumper, not uploaded	:04
1:05:13	NBC Sunday Night at the Movies bumper (A Bridge Too Far continues) — ID / bumper, not uploaded	:06

Break 6

Time	Spot	Len
1:19:06	▶ Mercury Topaz - 1984 Launch - 'A More Enlightened Approach' - Vintage 1983 TV Commercial Mercury introduces the 1984 Topaz, combining front-wheel drive with a new independent rear suspension, after a million miles of testing. 'A more enlightened approach.' Mercury	:29
1:19:36	▶ Ortega Taco Shells - 'Corn-thenticity' - Vintage 1983 TV Commercial Ortega taco shells are pitched on their 'Corn-thenticity'. Ortega	:30
1:20:06	▶ Brim Decaffeinated Coffee - New Rich Roasted Taste - Vintage 1983 TV Commercial A man is offered coffee and takes just half a cup because of caffeine, then discovers new Brim decaffeinated coffee with a rich, roasted taste: 'fill it to the rim.' Brim	:30
1:20:36	▶ Kool-Aid - New Sugar-Free Kool-Aid with NutraSweet - Vintage 1983 TV Commercial Kids and parents welcome new sugar-free Kool-Aid, pre-sweetened with NutraSweet, about half the price of soda and with vitamin C. Kool Aid	:30
1:21:06	▶ NBC 'For Love and Honor' Promo - Fridays This Fall (1983) NBC promo for the military drama For Love and Honor: 'What would a woman do for love? For honor?' Fridays this fall. NBC	:19

Break 7

Time	Spot	Len
1:36:07	▶ Glad Handle Tie Trash Bags - 'Get a Handle on It' - Vintage 1983 TV Commercial The new Glad Handle Tie Trash Bag has built-in handles: one snap gives you two handles, tie them to close the bag with no twist ties. 'Makes that long haul to the curb seem shorter.' Glad	:30
1:36:36	▶ Red Lobster - Create Your Own Crab Legs and Seafood Platter - Vintage 1983 TV Commercial Start with steaming crab legs, then add one of ten seafood favorites such as fried shrimp, stuffed flounder or shrimp scampi. The special offer ends August 28. Red Lobster	:30
1:37:07	▶ JCPenney - Hunt Club Jeans for $16.99 - Vintage 1983 TV Commercial JCPenney's Hunt Club jeans move with you, fit slim and close in deep blue denim, and cost just $16.99. JC Penney	:30
1:37:37	▶ Colgate MFP Fluoride Toothpaste - Two Brothers - Vintage 1983 TV Commercial Two brothers swap places before bed, and the older one insists the younger brush with Colgate first. Colgate has MFP fluoride for maximum fluoride protection, in regular and winter fresh gel. Colgate	:30
1:38:06	▶ NBC 'Manimal' Promo - Fridays This Fall (1983) NBC promo for Manimal, with a warning to the people of Dallas that Friday night is wrapped up. 'Manimal is coming. Fridays this fall on NBC.' NBC	:30

Break 8

Time	Spot	Len
1:52:09	▶ Kentucky Fried Chicken - Boxing Champ - 'We Do Chicken Right' - Vintage 1983 TV Commercial A boxing champ says this chicken has a devastating taste no challenger can match, tender and juicy. 'Kentucky Fried Chicken, we do chicken right.' KFC	:30
1:52:39	▶ Easy Money (1983) TV Spot - Rodney Dangerfield - Rated R Rodney Dangerfield stars in Easy Money, about a man whose mother-in-law leaves him $10 million if he gives up everything he likes to do. Rated R. Movie Trailers	:30
1:53:09	▶ Arid Extra Dry - 'Get a Little Closer' - Vintage 1983 TV Commercial Arid Solid Extra Dry fights odor and wetness where ordinary deodorant sticks can't, with a baby fresh scent. 'Get a little closer.' Arid	:29
1:53:39	▶ Ford - 'Quality Is Job One' - Sleek Shape Needs Only 11 HP - Vintage 1983 TV Commercial Ford says the sleek shape makes its car handle like a dream and needs only 11 horsepower to hold 50 miles per hour. 'At Ford Motor Company, we've made quality job one.' Ford	:30
1:54:11	NBC Sunday Night at the Movies returns following these messages — ID / bumper, not uploaded	:07
1:54:18	NBC promo We Got It Made (9.94s) — ID / bumper, not uploaded	:10
1:54:29	▶ NBC News Digest - Sponsored by Bud Light (1983) An NBC News Digest capsule sponsored by Bud Light. An NBC News anchor reports on a Solidarity march in Gdansk, French paratroopers in Chad and the Pope's visit to Lourdes, with a Bud Light spot at the end. NBC	:59
1:55:29	▶ McDonald's - 'We Shall Eat McNuggets' Churchill Parody - Vintage 1983 TV Commercial McDonald's introduces two new Chicken McNugget sizes, a nine and a 20, and parodies a wartime speech: 'We shall eat McNuggets on the beaches... we shall eat them at McDonald's.' McDonalds	:29
1:55:59	WDIV Weekdays promo: All in the Family 4:30pm — ID / bumper, not uploaded	:05
1:56:08	WDIV Detroit "Go 4 it" station ID held 34 s over silence; film resumes 1:56:42.96 — ID / bumper, not uploaded	:34

Disc 1 · Jan 1984

Donated by Mary Beth Gannon (Five County Estate Sales, Illinois); third and last disc of tape MBG5. WKBD TV 50 Detroit, January 1984: the rest of the Sunday Afternoon Movie, Battle of the Bulge, with six breaks of Michigan and national spots (Trident, Burger King, Waterbed World, Era Plus, WWJ Newsradio, High Point with Lauren Bacall, Jif, Wisk, Orville Redenbacher's, Bounty, Folgers, Crisco, Tide, Tic Tac, Domino's, Mr. Clean, Crest with Julius Erving) and TV 50 promos (Solid Gold, Blood Feud). The film ends with 'THE END' and the tape runs out.

Watch disc 1 in full at the Internet Archive

Program log

• 0:00:00 WKBD TV 50: Battle of the Bulge (continued from MBG5B)
• 0:13:52 Break 1 (Michigan Coffee Service, Trident, Burger King, Robitussin)
• 0:24:29 Break 2 (Era Plus, WWJ, Reynolds Wrap, Solid Gold promo, High Point, Jif)
• 0:40:43 Break 3 (Wisk, Brooks Chili, Orville Redenbacher's, Bounty)
• 0:55:26 Break 4 (Michigan Apples, Benylin, Folgers, Crisco, Tide)
• 1:11:48 Break 5 (Tic Tac, Blood Feud promo, Domino's, Solo)
• 1:26:20 Break 6 (Mr. Clean, Mrs. Butterworth's, Big Apple, Crest)
• 1:48:25 'The End' card; recording ends in snow

The breaks, in airing order

Break 1

Time	Spot	Len
0:13:41	WKBD TV 50 'Sunday Afternoon Movie - Battle of the Bulge' return bumper (10.35 s, silent) — ID / bumper, not uploaded	:10
0:13:52	Michigan Coffee Service 30s, 500 cups free (super 585-0400); exact repeat of MBG5B spot (not frame-compared); airs again at 5281.24 — repeat, not uploaded	:30
0:14:22	▶ Trident Sugarless Bubble Gum - 'New Bubble Gum That'll Win You Over' - Vintage 1984 TV Commercial A taste test shows people can't believe new Trident Sugarless Bubble Gum is sugarless: soft, juicy and full of flavor that lasts. The spot notes that four out of five surveyed dentists recommend sugarless gum and adds a new Strawberry flavor. Trident	:30
0:14:52	▶ Charles Kent Diamonds - Reaver Company, Michigan's Only Diamond Cutting Factory - 1984 TV Commercial Can you tell which one carat diamond costs $5,000 and which costs $1,000? The Reaver Company, Michigan's only diamond cutting factory, says it sells direct at one-third less than stores, and invites viewers to call 342-6663 or dial DIAMOND for a free brochure. Charles Kent Diamonds	:30
0:15:22	▶ Waterbed World - Super Bowl Weekend Sale, 8 Mile & Ryan, Detroit - Vintage 1984 TV Commercial Waterbed World announces drastically lowered prices because inventory is too high, for a Super Bowl weekend sale at its 8 Mile & Ryan store in Detroit and the Neptune's Nest location on Orchard Lake Road. The tagline: 'your waterbed store for 1984.' Waterbed World	:30
0:15:52	▶ Robitussin - Four Different Kinds for Different Kinds of Coughs - Vintage 1984 TV Commercial Different people have different coughs, so there are four kinds of Robitussin, with an expectorant, a cough suppressant, a decongestant, or all of them combined. The spot ends by telling viewers to ask a doctor or pharmacist which one to take. Robitussin	:30
0:16:22	▶ Burger King - Find the Hidden Low Price on a Flame-Broiled Burger - Vintage 1984 TV Commercial Burger King hides a special low price for a regular burger somewhere in the picture; find it and participating restaurants will serve a flame-broiled burger at that price until February 29th. 'If you can find a burger for less, it's probably fried.' Burger King	:30
0:16:53	'Sunday Afternoon Movie - Battle of the Bulge' bumper, fades to black before film resumes — ID / bumper, not uploaded	:04

Break 2

Time	Spot	Len
0:24:29	'Sunday Afternoon Movie' bumper after film fade-out (film black 1467.77-1469.63) — ID / bumper, not uploaded	:05
0:24:35	▶ Era Plus - Liquid Laundry Detergent with Protein Wipes Out Stains - Vintage 1984 TV Commercial Era Plus claims a liquid laundry detergent that lets you wipe off tough stains, even set-in blood, because the plus is protein and protein gets out protein stains like blood and grass. Era Plus	:60
0:25:35	▶ WWJ Newsradio 95 AM and WWJ-FM 97 - News and Music for Detroit - Vintage 1984 TV Commercial A listener describes turning to WWJ Newsradio 95 for news and information 24 hours a day, and to WWJ-FM 97 for easy listening music when he needs to relax. WWJ	:29
0:26:05	▶ Reynolds Plastic Wrap - Cling Test vs. the Leading Brand - Vintage 1984 TV Commercial A side-by-side test pits Reynolds Plastic Wrap against the leading brand, then wraps two pieces of cheese for five minutes to show the difference. Reynolds calls itself the plastic wrap professionals use. Reynolds Wrap	:29
0:26:35	bumper with VO 'Battle of the Bulge with Robert Ryan and Henry Fonda will continue in a moment' (9.9 s) — ID / bumper, not uploaded	:10
0:26:46	▶ TV 50 Promo - 'Solid Gold' Tonight at 8 on WKBD (1984) Promo for the music countdown show Solid Gold, running one hour with a lineup of top musical guests and an 'ABC Then and Now' segment. 'Tonight at 8 on TV 50.' WKBD	:30
0:27:15	▶ High Point Decaffeinated Coffee with Lauren Bacall - Deep-Brewed Flavor - Vintage 1984 TV Commercial Lauren Bacall, identified on screen, tells viewers she can do without caffeine but never without flavor, thanks to High Point's special 'deep-brewed flavor' decaffeinated coffee. High Point	:44
0:28:01	▶ Jif Peanut Butter - 'Choosy Mothers' Taste Test with a Cantaloupe Shopper - 1984 TV Commercial A careful shopper who is choosy about everything she buys compares leading peanut butter brands and picks the one that tastes most like fresh peanuts: Jif. The spot says more women choose Jif for fresh peanut taste than any other leading brand. Jif	:45
0:28:46	'Sunday Afternoon Movie' bumper, dissolves into film at ~1732.9 (dissolve 1732.7-1733.2) — ID / bumper, not uploaded	:06

Break 3

Time	Spot	Len
0:40:43	'Sunday Afternoon Movie' bumper after film fades to black at 2442.77 — ID / bumper, not uploaded	:08
0:40:51	▶ Wisk Liquid Detergent - Ring Around the Collar - Vintage 1984 TV Commercial A kitchen mishap leads to a tough 'ring around the collar'; sprays and powders aren't good enough, but Wisk gets the ring and the whole wash clean. Wisk	:30
0:41:21	▶ Brooks Chili Hot Beans - 'A Tale of Two Chilis' - Vintage 1984 TV Commercial A Dickens-style take on chili: where one cook's kidney bean chili takes the longest of times, Brooks Chili Hot Beans already come in a spiced sauce for a fast, easy chili. 'For great chili, fast as the dickens.' Brooks Chili	:30
0:41:51	▶ Orville Redenbacher's Gourmet Popping Corn - Light, Fluffy and Tender - Vintage 1984 TV Commercial Orville Redenbacher compares his gourmet popping corn to ordinary popcorn, saying his special kernels pop lighter and fluffier so each morsel melts in your mouth. Orville Redenbacher	:29
0:42:21	▶ Bounty Paper Towels - New and Tougher at Rosie's Diner - Vintage 1984 TV Commercial At Rosie's diner a scrub test with cleanser pits new Bounty against an ordinary towel; new Bounty holds together and keeps right on scrubbing. Bounty	:60
0:43:21	Seafood Bay at Treacher's Tuesday special $2.59, 9.78 s (nominal 10 s spot; label tag if strict under-10 rule); not in library — ID / bumper, not uploaded	:10
0:43:32	'Sunday Afternoon Movie' bumper, dissolves into film at ~2617.3 (dissolve 2617.0-2617.5) — ID / bumper, not uploaded	:05

Break 4

Time	Spot	Len
0:55:26	'Sunday Afternoon Movie' bumper after film ends cleanly at 3326.59 (8.2 s) — ID / bumper, not uploaded	:08
0:55:35	▶ Michigan Apples - 'The Flavor-Best Ones' - Vintage 1984 TV Commercial Michigan apples are more than just pretty, with natural old-fashioned, lip-smacking taste: slice them, dice them, sip them, dip them. 'They're the flavor-best ones.' Michigan Apples	:30
0:56:05	▶ Benylin Cough Syrup - Now Without a Prescription, from Parke-Davis - Vintage 1984 TV Commercial Benylin's full-strength, hour-after-hour cough suppressant, long prescribed by doctors for over 30 years, is now available without a prescription, from Parke-Davis. Benylin	:30
0:56:35	▶ Folgers Crystals - Hidden Camera at Cricket's in Chicago - Vintage 1984 TV Commercial Diners at Cricket's in Chicago are secretly served Folgers Crystals instead of their usual coffee and react with delight. 'Coffee rich enough to be served in America's finest restaurants.' Folgers	:30
0:57:05	▶ DOC Eyeglasses - $49.95 Eyeglass Sale - Vintage 1984 TV Commercial Why pay $100 for $100 glasses? DOC's $49.95 eyeglass sale offers fashion frames, tints, oversized styles, strong prescriptions and plastic lenses for $49.95. DOC Eyeglasses	:30
0:57:35	bumper with VO 'We'll be back with more of Robert Shaw and Dana Andrews in the Battle of the Bulge' (10.3 s) — ID / bumper, not uploaded	:10
0:57:46	▶ TV 50 Promo - 'The Noon Hour' Begins January 23 with Bob Newhart and I Love Lucy (1984) Promo for TV 50's new Noon Hour lineup starting January 23rd: Bob Newhart at 12:00 and I Love Lucy at 12:30. WKBD	:30
0:58:16	▶ Cottonelle Bathroom Tissue - Users Agree It's Cottony Soft - Vintage 1984 TV Commercial Cottonelle users are asked why they prefer it; one skeptic who thought the advertising was a bunch of bunk says he believes it now. 'Of course it isn't cotton, but it is cottony soft.' Cottonelle	:30
0:58:46	▶ Butter Flavor Crisco - More Butter Taste Than Butter, plus Cookbook Offer - 1984 TV Commercial New Butter Flavor Crisco is pitched to people who bake with margarine: cakes rise higher and baked goods get more butter flavor. A cookbook offer appears on screen with an expiration of June 30, 1985. Crisco	:45
0:59:31	▶ Tide - How Loyal Are People to the Brands They Choose? - Vintage 1984 TV Commercial Shoppers are asked whether they'd swap their brand of rice, napkins or laundry detergent for two of another; they'd trade the first two, but not their Tide, including a mother of five who does mountains of laundry. Tide	:45
1:00:16	'Sunday Afternoon Movie' bumper dissolving into film (dissolve 3621.3-3623.6) — ID / bumper, not uploaded	:05

Break 5

Time	Spot	Len
1:11:48	'Sunday Afternoon Movie' bumper after film ends at 4308.07 — ID / bumper, not uploaded	:07
1:11:55	▶ Tic Tac - The 1 1/2 Calorie Breath Mint - Vintage 1984 TV Commercial A man says he nearly gave up Tic Tac's freshness for sugar-free mints until he learned those have seven or nine calories a mint, while a Tic Tac has just one and a half. Tic Tac	:30
1:12:25	▶ TV 50 Promo - 'Blood Feud' Kennedy vs. Hoffa Miniseries, Coming February 7 (1984) Promo for a special two-part, four-hour presentation about the ten-year battle between Jimmy Hoffa and Robert F. Kennedy, called Blood Feud, coming February 7th to the 8 O'Clock Movie on TV 50. WKBD	:60
1:13:25	▶ Domino's Pizza - Doubles, Two Pizzas Delivered in 30 Minutes - Vintage 1984 TV Commercial A husband explains the great-sounding deal: two pizzas for a special price, delivered in 30 minutes or less, guaranteed. The on-screen price shows Doubles at $5.49 for two 10-inch pizzas. Dominos	:30
1:13:55	Solo Liquid Detergent with Fabric Softener - 'Go, Solo' - Vintage 1984 TV Commercial Solo is pitched as the liquid detergent that cleans and softens in one step: it lifts mud and dirt out of fibers and leaves overalls clean and a sweatshirt soft with no static cling. Solo not on YouTube yet	:30
1:14:25	Reynolds EnergyGuard replacement window / Advance Window Inc (1-800-482-3362) 60s; repeat of MBG5B spot (not frame-compared) — repeat, not uploaded	:59
1:15:26	'Sunday Afternoon Movie' bumper, dissolves into film at ~4536.9 (dissolve 4536.6-4537.2) — ID / bumper, not uploaded	:11