5 SPOTS1980s–1990s
| Year | Spot | Len |
|---|---|---|
| 1980s | Tide - How Loyal Are People to the Brands They Choose? - Vintage 1984 TV CommercialShoppers are asked whether they'd swap their brand of rice, napkins or laundry detergent for two of another; they'd trade the first two, but not their Tide, including a mother of five who does mountains of laundry. | :45 |
| 1990 | Liquid Tide - 'Pickled Beets' - A Customer's Letter - Vintage 1990 TV CommercialA reenacted customer letter: a daughter dropped a whole jar of pickled beets on her coat, the local cleaner wouldn't touch it, and Liquid Tide 'cleaned the coat beautifully.' 'Can your liquid get out pickled beets? Liquid Tide did... If it's got to be clean, it's got to be Tide.' Aired in May 1990 on WPWR-TV 50 (Chicago) during Star Trek: The Next Generation and on ABC during Twin Peaks, recovered from a donated VHS recording. | :30 |
| 1990s | Tide Ultra 2 'Me and Mom… We Even Share Clothes' - Vintage 1996 TV CommercialA single mom and her daughter: 'we even share clothes' - Tide Ultra 2. | :30 |
| 1990s | Tide Ultra 2 with Whirlpool's Joe Zahrn - Vintage 1996 TV CommercialJoe Zahrn of Whirlpool, the largest maker of washing machines, on Tide Ultra 2. | :30 |
| 1990s | Tide with Bleach Ultra II - Fruit of the Loom Marketing Manager Keri Gott - 1996 TV CommercialFruit of the Loom marketing manager Keri Gott on Tide with Bleach Ultra II. | :30 |