NEON PULSE ARCHIVE

Catalog / tape MBG1

TAPE MBG12 DISCS50 SPOTS · 50 WATCHABLE

Donated by Mary Beth Gannon, Five County Estate Sales (IL)

Disc 1 Disc 1

Disc 1 · 1989

Donated by Mary Beth Gannon (Five County Estate Sales, Illinois); second and last disc of tape MBG1. A closing part of the miniseries 'Sins' (executive producers Joan Collins and Peter Holm), followed after a tape seam by an INF treaty / Cold War documentary recorded Monday, March 27, 1989, with an Iowa agricultural crawl. The recorder was paused through the breaks, so no commercials survive.

No uploads: no commercials on this disc: the miniseries and documentary were recorded without ads.

Watch disc 1 in full at the Internet Archive

Program log

The breaks, in airing order

Break 1

TimeSpotLen
0:13:38fade out/in inside Sins at an act break; no commercials on tape (recorder paused or ads edited out) — skip, not uploaded:01

Break 2

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0:26:00Sins end: TO BE CONTINUED, Executive Producers Joan Collins and Peter Holm credit (show) — skip, not uploaded:03
0:26:02seam: static noise then grey no-signal, then documentary begins mid-program — skip, not uploaded:07

Break 3

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1:04:03capture ends during documentary end credits (Written and Produced by Ben Shephard) — skip, not uploaded:00

Disc 1 · Sep 7 1989

Donated by Mary Beth Gannon (Five County Estate Sales, Illinois); first disc of tape MBG1. KWWL Channel 7, the NBC station for Waterloo and Cedar Rapids, Iowa, on Thursday, September 7, 1989: the NBC Movie of the Week 'The Cover Girl and the Cop' with its commercial breaks intact. Spots include McDonald's, Oldsmobile, Lexus, Burger King, Bud Light and Federal Express, local Iowa advertisers (Slumberland, Holdiman Motor, College Square mall, GMC Truck dealers) and NBC fall promos (Sister Kate, Nutt House, Baywatch, Miss America).

Watch disc 1 in full at the Internet Archive

Program log

The breaks, in airing order

Break 1

TimeSpotLen
0:00:00

NBC Movie 'The Cover Girl and the Cop' Promo - Dinah Manoff, Julia Duffy (1989)

An NBC promo for the made-for-TV movie The Cover Girl and the Cop, with Dinah Manoff and Julia Duffy, ending on the title card.

:29

Break 2

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0:19:17

McDonald's - New Country Style McChicken - 'Homegrown Ways' - Vintage 1989 TV Commercial

McDonald's introduces the new Country Style McChicken, with a voice recalling 'those homegrown ways'.

:30
0:19:47

Oldsmobile Cutlass Ciera - Up to $2000 Cash Back - Big Easy Sale - Vintage 1989 TV Commercial

Oldsmobile advertises the 1989 Cutlass Ciera with up to $2000 cash back plus $600 for first-time buyers, urging shoppers that the double cash back ends soon.

:30
0:20:17

Hidden Valley Ranch - Italian Dressing - Vintage 1989 TV Commercial

A Hidden Valley Ranch spot for its Italian salad dressing.

:30
0:20:47

Kellogg's Nutri-Grain Raisin Bran Cereal - Vintage 1989 TV Commercial

A short Kellogg's spot for Nutri-Grain Raisin Bran cereal.

:15
0:21:02

JCPenney - Men's Suits, Shirts, Slacks and Ties - Vintage 1989 TV Commercial

JCPenney pitches men's suits, shirts, slacks and ties as a man walks down an alley.

:15

Break 3

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0:37:16

Kentucky Fried Chicken - New Extra Tasty Crispy - 'Extra! Extra!' - Vintage 1989 TV Commercial

Kentucky Fried Chicken announces its new Extra Tasty Crispy chicken in an 'Extra! Extra!' newspaper-style spot.

:30
0:37:46

Budweiser - Rolling Stones Tour Promo - 'Coming Soon' - Vintage 1989 TV Commercial

Budweiser tie-in spot with concert footage and the Budweiser logo promoting the coming Rolling Stones tour.

:30
0:38:16

Oldsmobile Cutlass Supreme - Peter Graves and Amanda Graves - New Generation of Olds (1989)

Peter Graves and Amanda Graves appear for the Oldsmobile Cutlass Supreme four-door in the 'new generation of Olds' campaign.

:30
0:38:46

Revlon Nail Enamel - 'What Makes a Woman Unforgettable?' - Vintage 1989 TV Commercial

Revlon nail enamel asks 'What makes a woman unforgettable?'

:15
0:39:01

Quaker Natural Cereal - Ed Begley Jr. - Vintage 1989 TV Commercial

Ed Begley Jr. appears for Quaker Natural cereal.

:15
0:39:17NBC Movie of the Week will return after these messages (bumper) — ID / bumper, not uploaded:07
0:39:25

NBC 'A Brand New Life' Promo - Barbara Eden - Starts Sept. 18 (1989)

NBC promotes the movie A Brand New Life, starring Barbara Eden, starting September 18th.

:20
0:39:45

Miller Medical Service - Cholesterol Awareness - Waterloo, Iowa City, Mason City (1989)

A local KWWL-area spot from Miller Medical Service on cholesterol awareness, listing locations in Waterloo, Iowa City, Mason City and other eastern Iowa towns.

:30
0:40:15KWWL Channel 7 Iowa's news channel ID + "The Cover Girl and the Cop continues" bumper (14.7s) — ID / bumper, not uploaded:15

Break 4

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0:52:54

L'Oreal Matique - Oil-Free Illuminating Matte Makeup - Vintage 1989 TV Commercial

L'Oreal presents Matique, an oil-free illuminating matte makeup.

:30
0:53:24

Federal Express - Flying Tigers Merger - 'Best Way to Ship It Over There' - 1989 TV Commercial

Federal Express announces its merger with Flying Tigers, with a tiger and the line that Federal Express is the best way to ship it over there.

:30
0:53:54

Tylenol Allergy Sinus - Vintage 1989 TV Commercial

A short spot for Tylenol Allergy Sinus.

:15
0:54:09

ACT Anti-Cavity Fluoride Rinse - Vintage 1989 TV Commercial

A short spot for ACT anti-cavity fluoride rinse.

:15
0:54:24

Total Raisin Bran - 4x Nutrition - Vintage 1989 TV Commercial

General Mills pitches Total Raisin Bran on its extra nutrition compared with other cereals.

:30
0:54:55NBC Movie of the Week will return after these messages (bumper) — ID / bumper, not uploaded:07
0:55:03

NBC 'Sister Kate' Promo - Sept. 16 After The Golden Girls (1989)

NBC promotes the comedy Sister Kate, premiering September 16th after The Golden Girls.

:19
0:55:22

NBC 'The Rich and Famous 1989 World's Best' Promo - Saturday 12:30 AM (1989)

NBC promotes The Rich and Famous 1989 World's Best, Saturday at 12:30 a.m., with a KWWL tag at the end.

:30
0:55:52

College Square Mall - Cedar Falls, Iowa - Local Spot - Vintage 1989 TV Commercial

A local spot for College Square mall in Cedar Falls, Iowa, naming stores including Palace Clothiers, 16 Plus, Britchery and Endicott Johnson.

:30
0:56:22

GMC Truck - Sierra Pickup - Eastern Iowa GMC Truck Team - Vintage 1989 TV Commercial

GMC Truck shows the 1989 Sierra pickup, with the Eastern Iowa GMC Truck Team dealers.

:30
0:56:52

NBC News and KWWL NewsCenter 7 - 'Prepared, Complete, Thorough, Experience' (1989)

A KWWL image spot for NBC Nightly News and NewsCenter 7 at 6, built around the words prepared, complete, thorough and experience.

:30
0:57:22KWWL Channel 7 ID + "The Cover Girl and the Cop continues" bumper (14s) — ID / bumper, not uploaded:14

Break 5

TimeSpotLen
1:10:17

Kellogg's Frosted Mini-Wheats - Shredded Wheat Nutrition for the Adult in You - 1989 TV Commercial

A news-desk parody for Kellogg's Frosted Mini-Wheats: shredded wheat nutrition for the adult in you, and the kids in us.

:30
1:10:47

Lexus LS 400 - 'Remembers You Better Than Any Car' - Relentless Pursuit of Perfection (1989)

Lexus introduces the LS 400 luxury sedan, a car that remembers you better than any other, from the relentless pursuit of perfection.

:30
1:11:17

Burger King - 99 Cent Daily Specials - Army Order - Vintage 1989 TV Commercial

Burger King advertises 99-cent daily specials Monday through Wednesday in a spot built around an army-style order.

:30
1:11:47

Pillsbury Crescent Rolls - Doughboy Wrap Rap - Vintage 1989 TV Commercial

The Pillsbury Doughboy raps about Pillsbury Crescent Rolls in a short wrap spot.

:15
1:12:02

Florida Orange Juice - 'It Makes You Feel So Good' - Vintage 1989 TV Commercial

The Florida Department of Citrus promotes Florida orange juice with a mother at the fridge: 'It makes you feel so good.'

:15
1:12:17

NBC 'Nutt House' Promo - Cloris Leachman - Premieres Wed. Sept. 20 (1989)

NBC promotes the sitcom Nutt House, with Cloris Leachman, premiering Wednesday September 20th, plus a From the Heart Sunday special.

:30

Break 6

TimeSpotLen
1:29:22

Sea of Love (1989) TV Spot - Al Pacino - Opens Friday, September 15

A TV spot for the thriller Sea of Love, starring Al Pacino, rated R, opening Friday, September 15.

:30
1:29:52

Wrigley's Juicy Fruit - 'The Taste Is Gonna Move Ya' - Boogie Board - Vintage 1989 TV Commercial

Juicy Fruit gum spot with a boogie board and the line 'the taste is gonna move ya.'

:30
1:30:22

McDonald's - Country Style McChicken - 'Come and Get It' - Vintage 1989 TV Commercial

A second McDonald's Country Style McChicken spot, with a 'come and get it' call to the table.

:30
1:30:52

Bold Hold Styling Gel - 'Gets Out the Goop' - Vintage 1989 TV Commercial

Bold Hold styling gel, with the natural citrifier that gets out the goop.

:15
1:31:07

Cheerios - Oat Bran vs. Raisin Bran - 'Wake Up to Cheerios' - Vintage 1989 TV Commercial

General Mills compares Cheerios oat bran with raisin bran and invites you to wake up to Cheerios.

:15
1:31:23NBC Movie of the Week will return after these messages (bumper), 6.9s — ID / bumper, not uploaded:07
1:31:31

NBC Saturday Comedy Promo - 227, Amen, Golden Girls, Empty Nest (1989)

NBC promotes its Saturday night comedy lineup: 227, Amen, The Golden Girls and Empty Nest.

:20
1:31:52

KWWL NewsCenter 7 at 10 Promo - Liz Mathis - Harkin Disabilities Bill (1989)

A KWWL NewsCenter 7 at 10 promo with Liz Mathis, previewing the story of the Senate passing the Harkin disabilities bill 'today'.

:24
1:32:16KWWL Channel 7 gold-logo station ID (Iowa's news channel), 5.8s — ID / bumper, not uploaded:06
1:32:22

Slumberland - 2-for-1 Recliners - Cedar Rapids, Black Hawk Village, Cedar Falls - 1989 TV Commercial

A local Slumberland spot for a 2-for-1 recliner sale, with stores in Cedar Rapids, Black Hawk Village and Cedar Falls.

:29
1:32:52

Holdiman Motor - Cedar Falls - 1990 Voyager, Cherokee, Fifth Avenue - Vintage 1989 TV Commercial

Holdiman Motor of Cedar Falls advertises 1990 Voyager, Cherokee and Fifth Avenue models, with the phone number 1-800-772-2444.

:30
1:33:22KWWL "Advertisers of Dubuque" tag ("Tune in advertising, without it you wouldn't know"); static burst 5602.4-5603.3, 9.6s — ID / bumper, not uploaded:10
1:33:32KWWL ID + "Cover Girl and the Cop continues" + NBC Movie of the Week return bumper, 14s — ID / bumper, not uploaded:14

Break 7

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1:42:48

Instant Quaker Oatmeal - Wilford Brimley - School Lunch by 10 O'Clock - Vintage 1989 TV Commercial

Wilford Brimley pitches Instant Quaker Oatmeal and its staying power through the school morning.

:30
1:43:18

Keebler Ripplin's Potato Snack Chips - 'Rip Into 'Em' - Vintage 1989 TV Commercial

Keebler's elves introduce Ripplin's potato snack chips: 'Rip into 'em.'

:30
1:43:48

Oldsmobile Cutlass Supreme - Ringo Starr and Lee Starr - New Generation of Olds - 1989 TV Commercial

Ringo Starr and Lee Starr appear for the Oldsmobile Cutlass Supreme in the 'new generation of Olds' campaign.

:30
1:44:18

Advil - 'Gentler Than Aspirin' - Vintage 1989 TV Commercial

An Advil spot with a user saying 'I take Advil' because it is gentler than aspirin.

:15
1:44:32

Ace Hardware - Seven Star Latex Ceiling Paint $8.88 - 2-Pack Bulbs 19 Cents - 1989 TV Commercial

Ace Hardware advertises Seven Star latex ceiling paint for $8.88 and a 2-pack of light bulbs for 19 cents.

:15
1:44:47

NBC 'Baywatch' Series Promo - Premieres in Two Weeks (1989)

NBC promotes the new series Baywatch, premiering in two weeks.

:20
1:45:07

NBC Miss America Pageant Promo - September 16 (1989)

NBC promotes the Miss America pageant on September 16th, with on-screen names of contestants.

:10

Break 8

TimeSpotLen
1:54:48

Bud Light - Spuds MacKenzie - Western - Vintage 1989 TV Commercial

Spuds MacKenzie stars in a western-themed Bud Light spot.

:30
1:55:19Federal Express / Flying Tigers merger ("40 years of overseas shipping"), 30s; REPEAT of first-half copy at ~3204s (first airing wins) — repeat, not uploaded:30
1:55:48

Fancy Feast Gourmet Cat Food - 'Perfect Balance' - Vintage 1989 TV Commercial

Fancy Feast gourmet cat food is pitched on its perfect balance.

:30
1:56:18

Kellogg's Nut & Honey Crunch O's - 'She Talks to Me That Way' - Vintage 1989 TV Commercial

A Kellogg's spot for Nut & Honey Crunch O's cereal featuring the line 'she talks to me that way.'

:15
1:56:33

McDonald's Salads - Mike Ditka - 3 New Dressings - Vintage 1989 TV Commercial

Mike Ditka and a cartoon couple promote McDonald's salads and three new dressings.

:15
1:56:49NBC NFL promo, Sunday Bears vs AFC champion Bengals, "whole new ballgame", 9.9s — ID / bumper, not uploaded:10
1:56:59

NBC, Sears and Continental Airlines 'Be a Star' Sweepstakes - Buick Reatta (1989)

A joint NBC, Sears and Continental Airlines 'Be a star' sweepstakes spot, with a Buick Reatta among the prizes.

:20
1:57:21NBC "Come home to NBC" premiere-week promo VO (Parent Trap 3, From the Heart, Mothers Daughters and Lovers, Baby Boom) over Cover Girl and the Cop end credits - not clean — ID / bumper, not uploaded:25
1:57:46seam: static then grey no-signal; new unrelated program follows (courtroom drama), no ads seen — skip, not uploaded:07
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