8 SPOTS1986–2004
| Year | Spot | Len |
|---|---|---|
| 1986 | Duracell vs. Kodak Supralife - Vintage 1986 TV CommercialOutlasts Kodak's battery by up to 20% — we just can't help crowing about it. | :15 |
| 1990s | Duracell 15-Second Cutdown - Vintage 1997 TV CommercialThe 15-second cutdown of Duracell's 'they look the same on the outside' comparison spot. | :30 |
| 1990s | Duracell vs. Energizer - Vintage 1997 TV CommercialDuracell's head-to-head claim — 'they look the same on the outside, but inside it's a whole different story... test after test proves it.' | :30 |
| 1991 | Duracell Copper Top Tester - 'Check the Flashlight Batteries' - 'I'm Dead' - 1991 TV Commercial'Have you checked the batteries in the...' 'Yeah, sure. I'm dead.' A reminder to check your batteries with the Copper Top Tester, free and only from Duracell. Duracell not on YouTube yet | :15 |
| 1993 | Duracell Copper Top - Battery Tester and Cartoon Taxi - Vintage 1993 TV CommercialDuracell Copper Top batteries, featuring the battery tester and a cartoon taxi. | :30 |
| 2002 | Duracell CopperTop 'Power Patrol' - Win $100,000 (15s) - Vintage 2002 TV CommercialJoin the Duracell Power Patrol - win $100,000 in specially marked packs of Duracell CopperTop. | :15 |
| 2004 | Duracell 'IMAX Trusted Duracell' - Trusted Everywhere (15s) - Vintage 2004 TV CommercialIMAX trusted Duracell - Duracell, trusted everywhere. | :15 |
| 2004 | Duracell Bon Jovi '50,000 Screaming Fans' - Trusted Everywhere - Vintage 2004 TV CommercialBon Jovi's wireless microphones in front of 50,000 screaming fans - Duracell, trusted everywhere. | :30 |